DBA Africa Partners with Adequate Safaris to Elevate Sports Tourism

DBA Africa is excited to announce a new partnership with Adequate Safaris, an alliance designed to meet the growing demand at the intersection of sports and tourism. Following a steady increase in visits from overseas student-athletes and international sports staff, this collaboration seamlessly unites world-class sports development with seamless travel management.

Under the agreement, DBA Africa drives athlete engagement and international delegations, while Adequate Safaris manages all travel, accommodations, and ground logistics. Adequate Safaris is also extending discounted rates across DBA Africa’s extensive annual fixture schedule, making team movement more accessible than ever.

Delivering Unforgettable Experiences on the Ground

The impact of this partnership was on full display during a recent tour hosting 36 international school students and four staff members. Adequate Safaris coordinated a flawless itinerary that featured sightseeing in Nairobi alongside a trip to the Great Rift Valley. From comfortable road transport to swift management responses, the touring group praised the exceptional care and coordination throughout their journey.

That seamless support extended throughout June and July, peak months for the age-grade rugby season. With numerous teams traveling in and around Nairobi, having Adequate Safaris as a trusted partner allowed coaches and players to maintain a single focus, performing on the pitch.

Supporting Grassroots Sports Development

Beyond operational ease, the partnership directly powers DBA Africa’s community initiatives. A percentage of all tours and travel bookings made through the partnership is reinvested straight back into the organization, providing vital financial support for ongoing sports and youth development programs across Kenya.

As this first year unfolds, DBA Africa remains deeply grateful for Adequate Safaris' reliability and commitment, laying a strong foundation for many more successful sports tours and impactful seasons ahead.